Our main competitor are:

• Snackr ⇒ a QrCode based service to pre-order F&B at the soccer stadium in Australia. They Raised 1milion dollars to expand their service in the UK ⇒ they closed in 2024
• GoPick ⇒ QrCode based service to pre-order F&B at event in Spain ⇒ they also tested the service with LaLiga for soccer stadium, but the service doesn’t work very well. They have a lot of activities and expertise, they sell the service with an annual fee.
• Stadium ⇒ US-based app to pre-order and pre-pay F&B from your seat at baseball stadium in US minor leagues. The order is delivered to your seat, no pick-up service.
• Qromo ⇒ Italian based startup similar to GoPick, so QrCode based for business events and small private events
• Slesh ⇒ Italian based startup that usese bracelets to manage payments and has also an online ordering system

We've seen different solution that are trying to implement app on user side to skip the queue and order online. But there are many issues.

This is why we want to start on vendor side at the stadium. Understanding the production time of any single item, how many orders they can manage at the same time and supplies. With those data working to make a distribution before the event and know exactly the capacity ptoduction time slot per timeslot.

Then, we can optimise supplies and distribution with pre-orders and machine learning (or AI as today is more popular) on previous orders.

Then, we can move on user side and let them order and pay via smartphone, the available timeslots willl be the timeslots where the vedor still has capacity. At the same time we don't want to move the line on digital side, so we'll be the vendor with a notification to notify to the user that the order is ready.

We want to optimize production capacity, saving costs and waste (becasue you make errors due to the stress) and at the same time we offer to fans an experience on the event with no wasting time.

Competitive Landscape and Why PickEat Stands Out

The food & beverage (F&B) experience at large-scale events—such as concerts, sports matches, and festivals—has long been plagued by inefficiencies, long queues, and lost revenue opportunities. In recent years, numerous startups have attempted to digitize this process with mixed results. From QR-code-based ordering systems to in-seat delivery apps, the market is increasingly crowded—but most solutions fail to address the core logistical and operational pain points that truly define the user and vendor experience.

PickEat emerges with a fundamentally different philosophy: solving the root problem of F&B at events through a logistics-first, vendor-centric, and user-optimized approach. While others digitize the queue, PickEat removes it by integrating with every stakeholder—from fans to vendors to venue operators.

Below is an in-depth review of our main competitors and why PickEat provides a more scalable, data-driven, and effective solution.

GoPick (Spain)